Najvise ces o tome naci u knjigama koje su specijalizovane za tu oblast. Njih nema u elektronskom obliku ili ih je jako tesko naci.
David Bernstein,
Company image and reality. A critique of corporate communications. Eastbourne, Holt, Rinehart and Winston, 1984. With refs., index. ISBN 0-03-910574-1
Edsco the Heus (ed.),
Total identity. Amsterdam, BIS Publishers, 2003. ISBN 90-6369-020-7
Cees de Jong (et al.),
The image of a company. Manual for corporate identity. The Hague, Sdu Publishers, 1990. With refs., index. ISBN 90-12-06631-X
Per Mollerup,
Marks of excellence. The function and variety of trademarks. London, Phaidon, 1997. With refs., index. ISBN 0-7148-3448-3 (hbk.) or 0-7148-3838-1 (pbk.)
Veronica Napoles,
Corporate identity design. New York, Wiley, 1988. With bibl., index. ISBN 0-471-28947-7
Wally Olins,
Corporate identity. Making business strategy visible through design. London, Thames and Hudson, 1989. With bibl., index. ISBN 0-500-01472-8 (hbk.) or 0-500-27808-3 (pbk.)
Wally Olins,
The new guide to identity. How to create and sustain change through managing identity. Aldershot, Gower, 1995. With bibl., index. ISBN 0-566-07750-7 (hbk.) or 0-566-07737-X (pbk.)
Wally Olins,
On brand. London, Thames and Hudson, 2003. With bibl., index. ISBN 0-500-51145-4
Mark Rowden,
Identity. Transforming performance through integrated identity management, 2nd ed. Aldershot, Gower, 2004. With index. ISBN 0-566-08618-2
Klaus Schmidt and Chris Ludlow,
Inclusive branding. The why and how of a holistic approach to brands. Hampshire, Palgrave Macmillan, 2002. With index. ISBN 0-333-98079-4
Majken Schultz, Mary Jo Hatch and Mogens Holten Larsen (ed.),
The expressive organization. Linking identity, reputation, and the corporate brand. Oxford, Oxford University Press, 2000. With refs., index. ISBN 0-19-829778-5 (hbk.) or 0-19-829779-3 (pbk.)
Declan Stone and Garech Stone,
Logo R.I.P. A commemoration of dead logotypes. Amsterdam, BIS Publishers, 2003. With bibl., refs., index. ISBN 90-6369-063-0
Alina Wheeler,
Designing brand identity. A complete guide to creating, building, and maintaining strong brands. New York, Wiley, 2003. With bibl., index. ISBN 0-471-21326-8
Neki linkovi:
http://www.brandchannel.com/
http://www.cidoc.net/
http://www.ci-portal.de/
http://www.identityworks.com/
http://www.logorip.com/
http://www.rebrand.com/
http://www.wireality.com/
Sve ovo ali i jos neke stvari na
http://users.ncrvnet.nl/mstol/55.htm